SaaS vendors are too good at selling to your teams. Their offers are too compelling. Trial to conversion experiences are too seamless. The orchestrated virality works. Consider how Salesforce – perhaps the most successful, viral and sticky SaaS offering of all time – approaches a sale:
“An Internet connection is all the infrastructure you need.”
Out of the gate, they appeal to frictionless uptake.
Then, they highlight the exact features that will compel your employees to sign up.
...SaaS applications are available from any computer or any device—anytime, anywhere…”
“...SaaS applications are subscription based. No license fees mean lower initial costs…”
“...Because the SaaS provider manages all updates and upgrades, there are no patches for customers to download or install…”
“...The SaaS provider also manages availability, so there’s no need for customers to add hardware, software, or bandwidth as the user base grows…”
Daily, your employees are pitched by myriad SaaS salespeople. Their sales playbooks are, no doubt, modeled on the pitch Salesforce has perfected.
The advantages of SaaS tools are tremendous. It is clear that growing companies should use them to automate repetitive tasks, introduce security, foster collaboration and drive scale. But their introduction and proliferation need to be managed.
Sticky SaaS means you need good processes to manage license adoption and spend.
Process improvement begins by identifying unmanaged spend and loose software policy. It takes effect when leaders streamline requisition, create means for visibility, validate security protocol, publish performance metrics and route approvals. And leaders start to level up when they use it to leverage negotiations.
But none of this happens until companies know what is owned, by whom and how much is being spent or used. Cleanshelf lays the rails on which process improvement runs.
Unlocking transparency and hard data means business and IT leadership can connect. Then they can discuss spend priorities in the context of corporate goals. That's why these companies, without fail, experience better utilization and collaboration around tools that actually help the business.
Cleanshelf gives unmatched visibility, monitoring and management of SaaS licensing across your organization. Our tool puts business and IT squarely in the driver seat. This is because they are equipped with the data, information and productivity metrics they need to introduce a strong software deployment process.
The time for process development is now. A good process helps you to:
- save money on otherwise wasted licenses.
- shore up security worries by having full visibility.
- get rid of redundant SaaS tools that kill productivity.
So, contact us today to unlock your process!